I answered the phone last night and it was a telemarketing firm asking me to do a survey. Usually, I just yell at the poor kid on the other end and tell them that the phone ringing woke up my baby/elderly parent/puppy/abusive husband/me. But this time they wanted to do a survey about Toronto Radio. Well, how could I not say "yes" to that? I was just really, really curious about what they were going to ask.

Most of the survey consisted of groups of like-minded bands (i.e. Led Zeppelin, Pink Floyd, Genesis), then did I strongly like, somewhat like, somewhat dislike or stongly dislike those bands. Then, what radio station would play that music.

They asked about talk vs. music, which did I like better. Which stations had too much talk (all of them). Which stations repeated their play list too often (all of them). Which stations had good DJs (none of them). Unfortunately, "all of them" and "none of them" were not acceptable answers. "I don't know" was the only non-specific choice.

It was actually a pretty fun survey to do. The jist of the survey was that they are looking at whether Toronto wanted/needed another "alternative" radio station. HELL YES!!! But even if they start out with a good alt station, it'll end up sucking over time. I just know it will.