Vizio Inc., the television maker that helped drive higher-cost rivals out of the business with rock- bottom prices, plans to bring the same mayhem to the personal- computer market.

Vizio will unveil two desktop PCs and three notebooks at the Consumer Electronics Show in Las Vegas next week, Chief Technology Officer Matt McRae said in an interview. The Windows- based machines will go on sale by June at a “a price that just doesn’t seem possible,” he said, declining to provide specifics.

The company’s push into the market could increase pressure on Hewlett-Packard Co. and other PC makers, which already have seen profit margins narrow. In the TV business, Vizio put the squeeze on Pioneer Corp. and Royal Philips Electronics NV, two consumer-electronics veterans that ultimately exited the market.

“It’s very similar to TV -- we want to get in there and disrupt it,” McRae said. “We think most PCs have been designed for the small-business users, that others have not done a very good job of making them entertainment devices.”

Vizio’s desktop PCs will sport 24- or 27-inch screens that hide their electronics within the displays, similar to Apple Inc.’s iMac. Vizio also plans to offer a notebook with a 15.6- inch screen and two ultra-thin versions with 15.6-inch and 14- inch screens. All the computers will include entertainment features that deliver audio and video to Vizio TVs and speakers.