ruadmaa,

I'm not trying to speak for Q, but I don't think that anybody would dispute your suggestion to bring down the contrast and brightness (they're interactive)--first, because high settings will contribute heavily to the burn-in risk on CRTs and plasmas and, second, because it generally makes for better picture on any type of display. The other point worth making is that complete calibration also involves sharpness, tint, and color. Sharpness on an HDTV can usually be cut back considerably, often to the bare bones, to deter the kind of edge enhancement that destroys a set's resolution, especially on microdispays. Color and tint, well Woochifer said it best up a ways. Your point about contrast is plain good advice.

Ed