Study: HDTV Still Too Pricey

[Lensman]

Here are two small press releases from marketing research company, Ipsos-Insight. The first has some interesting numbers. I've quoted all that's of interest from the second one.

Most Say HDTV Still Too Expensive

Consumers are showing a reasonable knowledge of and interest in HDTV, but it is still seen by many as beyond their means, according to a recent study conducted by global survey research firm, Ipsos-Insight.

http://biz.yahoo.com/prnews/041119/to190_1.html

Consumer Interest In Small And Big Ticket Items Down From 2003

"There is still a healthy interest in replenishing the home with new or replacement items like cell phones and PCs," said Lynne Bartos, a leader with the company's Cable, Media & Entertainment research division. "But momentum in interest of big ticket items like HDTV and home entertainment systems has leveled off."

http://biz.yahoo.com/prnews/041117/to156_1.html

[Lensman]

But even if we're not buying HDTV sets, we're still wanting as this New York Times story relates:

Dream TV Screen, Now in Size Large

These aren't exactly flush economic times. But believe it or not, according to a new Consumer Electronics Association survey, the most desired electronic gift item for this holiday season is a plasma TV.

http://www.goupstate.com/apps/pbcs.dll/article?AID=/20041118/ZNYT05/411180386/1051/NEWS01